The popularity of mobile applications has risen tremendously. With the proliferation of high speed networks, smart phones and coupled with the fact that information needs to be available on the go, it has become very essential for software companies to have a mobile version of the application to complete their product offering. In addition users always seek to make their lives simpler by accessing applications for information, utility, entertainment, etc.
The need to mobilize access to the existing or new applications spans across all domains and industries. However the mobile market space is fragmented not only with a number of competing mobile device vendors, but also with each vendor having different platforms at the same time. It is a challenge to select one or more mobile platforms that a software/content publisher would like their mobile application to run on. Today, we have platforms ranging from Apple iPhone, Windows Mobile, Google Android, BlackBerry, Symbian and many others. Both the organizations and the consumers want to leverage their mobile devices to the optimum and for this Applogics has developed a host of applications across platforms catering to these requirements.
Typically software/content publishers develop their mobile applications on one platform and update their software on the same platform as they obtain feedback from the users. Very soon, these publishers intend to publish these applications on different platforms. Even though some applications (especially purely browser based) can be more easily ported to other platforms, many other applications, which are developed native to the specific mobile devices, have to be almost rewritten since the devices differ drastically. In some cases, the device differences exist across different product families of the same manufacturer. It is very difficult for the software publishers to have teams of people knowing the nuances of different mobile devices. That’s where many publishers as well as internal IT shops have partnered with the specialized mobile applications experts from Applogics.